You are currently viewing Michael Jordan’s shock NBA deal leaves fans intrigued as $76bn broadcast battle takes shape

Michael Jordan’s shock NBA deal leaves fans intrigued as $76bn broadcast battle takes shape

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Michael Jordan is back.

The legendary six-time champion – who is rarely seen or heard on NBA coverage – has been announced as a special correspondent on NBC’s coverage of the league once their new deal begins next season.

Michael Jordan will be back on our TV screens
Getty

The broadcaster is returning as a rights-holder of the league as part of the NBA’s new 11-year $76 billion TV deal this fall and they have landed what many consider as the greatest basketball player of all-time.

Announcing Jordan as a correspondent at a presentation at Radio City Music Hall, the broadcaster mimicked the famous press release the six-time NBA champion did when he un-retired from basketball in 1995, by flashing on the screen the words, “I’m back.”

Jordan then appeared in a video. “Sorry I can’t be with you,” he said.

“The NBA on NBC was a meaningful part of my career, and I’m excited about being a special contributor to the project. I’m looking forward to seeing you all when the NBA on NBC launches this October.”

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